E16 LWT – YouTube testing new ad-buying tool & Nike buys Tally (15 October 2019)

Every Tuesday we discuss the most important marketing and technology news you need to know about.

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Time Stamps

0m 00s: Intro + Notable News

2m 11s: Our own news – newsletter and podcast moving under ‘Future Tribe’ banner
https://futuretheory.com.au/growing-the-tribe/

3m 16s: YouTube testing ad-buying tool that lets you reserve ad placement 120 days out
https://marketingland.com/youtube-testing-ad-buying-tool-that-lets-you-reserve-ad-placement-120-days-out-268852

8m 16s: Nike buys Tally
https://techcrunch.com/2019/10/11/source-nike-has-picked-up-russell-wilsons-tally-traceme-in-a-rare-acquisition/

18m 15s: Visa, MasterCard, eBay and Stripe also leaving Libra Project
https://amp.news.com.au/technology/facebook/facebooks-libra-currency-battered-by-defections-pushback/news-story/72f2f059b99101812c04ef6a3e27d41a

22m 20s: Quora adds 3 new targeting options for advertisers
https://amp.news.com.au/technology/facebook/facebooks-libra-currency-battered-by-defections-pushback/news-story/72f2f059b99101812c04ef6a3e27d41a

26m 50s: Grammarly gets $90 mill investment – valued at $1b
https://marketingland.com/grammarly-gets-90-million-boost-to-put-toward-technology-product-development-268866

31m 10s: WeWork running out of cash
https://amp.smh.com.au/business/companies/wework-to-run-out-of-cash-by-next-month-without-new-financing-20191012-p5300i.html