Visual content is taking over the internet and videos are a major part of this trend. Each video serves a different objective and together they form a major part of the content users consume in this day and age. According to a HubSpot study: 72% of customers prefer video to learn about new products 82% … Read more
Your logo is one of the most identifiable representations of your business. It can tell customers who you are, what you’re like and what you stand for. Unfortunately, this can work against you when your logo is outdated and no longer aligns with those things. More often than not, logos require tweaks and updates as … Read more
A Facebook group is a great place to connect with likeminded individuals. This is great for entrepreneurs, small business owners or freelancers who are taking new risks. To help you share ideas and build a network, we’ve compiled a list of great Facebook Groups for business – in Canberra, Australia, Internationally and groups for women. … Read more
This episode marks the final instalment of the podcast for 2020 as well as the end of our third season of the show.
This episode we talk to Alicia Lillington, who works in change and communication.
On this episode of the podcast, we had the pleasure of chatting with local entrepreneur and recipient of the 2018 ACT Australian of the Year, Dion Devow.
If there’s one thing to add to the to do list before your holiday break, it’s updating your business hours everywhere you can. As we head into the holiday season it’s important to let your customers know when you’ll be available. Updating business hours is often overlooked or forgotten by small businesses. To help, we’ve … Read more
On this episode of the podcast, we chat with the founder of Redboat animation studios and Brivvio, Adrian King.
Search for studio hire in Canberra and you’ll find 4 studios (at least, this is what I found from a quick Google search). Whether you need to photograph a new product, take headshots for your company website, or you want to film a safety video for your employees, you will find a space that is … Read more
Instagram have introduced their new feature, Instagram Shop, in a deliberate push into the ecommerce world. In selected locations, users will be able to browse through a wide range of products directly from the app, from various ecommerce stores. This is great news for both businesses who are trying to reach more customers and users … Read more
With the holiday season fast approaching, we thought it would be a good idea to once again record a gift buying guide for our listeners.
For the second year in a row, Futuretheory is proud to support InnovationACT and, in turn, the budding entrepreneurs of Canberra. InnovationACT, an initiative of the Australian National University, held their annual Awards night virtually on the 17th October – in true 2020 fashion. InnovationACT is a free two-month entrepreneurship program that provides the skills, … Read more